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Wipro - Content Transformation

Vendor Analysis

by Ivan Kotzev

published on Jul 03, 2023

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Report Overview:

This vendor assessment analyzes Wipro's offerings and capabilities in content transformation services.

Who is this Report for:

This profile is a comprehensive assessment of Wipro’s offerings and capabilities in content transformation services, designed for:

  • Sourcing managers monitoring the capabilities of existing suppliers of CX services and identifying vendor suitability for content moderation, trust and safety, and content development RFPs
  • Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
  • Financial analysts and investors specializing in the CX services sector.

Scope of this Report:

The report provides a comprehensive and objective analysis of Wipro’s content transformation offerings, capabilities, and market and financial strengths, including:

  • Identification of the company’s strategy, emphasis, and new developments
  • Analysis of the company’s strengths, challenges, and outlook
  • Revenue estimates
  • Analysis of the profile of the company’s customer base, including the company’s targeting strategy and examples of current contracts
  • Analysis of the company’s offerings and key service components
  • Analysis of the company’s delivery organization, including the location of delivery centers.

Key Findings & Highlights:

Wipro aims to reach $1bn in revenues from content transformation services. Since 2019, the company has added seven new locations to support the localization of trust and safety services and plans further expansions. Wipro is also investing in its employee well-being and wellness practice at the core of its content moderation service, spending 2% of its revenue in the space. The company is actively exploring opportunities in Metaverse and generative AI for trust and safety.

Outsourcing clients looking for a vendor offering specialized trust and safety, content services such as quality-as-a-service, and aiming to explore Metaverse and generative AI in the domain should especially take note of this profile on Wipro.

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